About Me

Welcome to Casey Stutz’s Portfolio

I recently graduated from Auburn University in May 2024 with a Bachelor of Arts Degree. I was a public relations major with a minor in marketing. I am a dedicated, hard-working individual who always puts her best foot forward. If my friends were to describe me in three words you would hear them say outgoing, passionate, and caring. 

I consider myself a strong individual who will fight for what’s right. Especially when it comes to working in a team environment and making sure that everyone’s voices are heard. 

Welcome to my website and I hope you get to learn a little more about me through my work. Thank you for visiting!

Marketing and Public Relations

I have a strong foundation in PR and media relations through my hands-on experience at HJ-PR and Sports Innovation Lab. Diving into my duties, I have researched journalists, written press materials, built media relationships and tracked media coverage, which are essential in supporting media management. 

Administrative duties such as preparing meeting agendas, and schedules and managing project timelines are no hassle. My background as an assistant supervisor at Auburn’s Foundation of Giving granted me the skills to organize in a high-pressure environment. While co-leading a team, I handled the daily schedules of both my peers and call logs and kept track of donations. 

My passion for learning more and the media relations industry is evident through my varied experience and certifications. My Google Ads Certification and Hubspot Content Marketing Certification showcase my commitment to develop professionally and stay on top of media trends. My other interests include social media marketing and SEO which will benefit the team’s content development and media outreach strategies. 

I wouldn’t be a powerhouse without knowing how to track the campaigns and content that I put out into the world. At Sports Innovation Lab I am responsible for tracking and reporting campaign performance and media coverage through Microsoft Excel and PowerPoint. My ability to analyze and report on digital performance shows that I am capable of making data-driven decisions on future projects, especially for client presentations and audits. 

I truly bring a combination of PR experience, content development skills and organization expertise to the table. My strong desire to learn and grow within the field along with my background in media pitching, report writing and client relationship building will go a long way in any position.

Graphic Design

I have a strong background working with the Adobe Creative Cloud. I am skilled in Adobe Photoshop, Illustrator and Lightroom. I have also worked in Canva and video editing in Adobe Premier Pro.

From logos, banners, creative graphics and more. I can provide exclusive design work for any company in the future.

Content Writing

My writing skills have only improved since graduating from Auburn University. Some may say I’m the Celine Dion of writing! My work at Hairstory and Sports Innovation Lab such as copywriting for newsletters and social media proves that I can produce high-quality written materials across a variety of platforms. I’ve also dabbled in writing on-brand messaging for clients such as interview responses and articles from their point of view when they don’t have the bandwidth to do it themselves. 

Through my experience at numerous companies, I have mastered copywriting for multiple platforms. I have experience in writing newsletters, copy for Instagram, Twitter and Linkedin, blog writing and emails. I can create compelling content to engage a company’s audience and get across core messages.

Certifications

Google Analytics Certification